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Wholesale & Outside Sales Manager
Job Description
Wholesale & Outside Sales Manager (Virginia Winery and Brewery)
This person will spearhead efforts to expand the wholesale and event presence both in Virginia and across state lines. You’ll cultivate relationships with top-tier distributors, exclusive retailers, fine dining venues, and prestigious events, ensuring the company's reputation as the go-to brand for high-quality wine and beer.
Key Responsibilities:
- Expand Our Horizons: Identify, pitch, and secure wholesale accounts with premier distributors, boutique hotels, luxury retailers, and restaurants across Virginia—and beyond.
- Lead on the Ground: Build long-lasting relationships with wholesale partners through exceptional service, consistent communication, and on-site support.
- Amplify the Brand: Be the ambassador, educating partners and consumers on the artistry and passion behind our wines and beers.
- Elevate Strategies: Develop innovative wholesale approaches to exceed revenue targets, break into new markets, and strengthen brand positioning.
- Own the Stage: Represent the company at national and regional tastings, trade shows, festivals, and curated events to showcase our products.
- Collaborate for Excellence: Partner with the winemaking, brewing, and marketing teams to align product strategies with market trends.
- Track Success: Monitor performance metrics, analyze sales trends, and provide actionable insights to the Director of Wholesale and Outside Sales.
- Curate Outside Events: Develop and oversee partnerships for off-site tastings, pairing dinners, and exclusive events to grow our exposure.
What You Bring to the Table:
- Proven Expertise: 3+ years' experience in wine, craft beer, or premium beverage sales, with a demonstrated ability to scale distribution.
- Industry Savvy: Deep knowledge of wine and beer markets, with a passion for emerging trends.
- Connector of People: A natural relationship builder who thrives on forging meaningful partnerships.
- Strategic Vision: Strong planning and organizational skills to create and execute winning sales strategies.
- Tech-Savvy Tools: Proficiency with CRM systems (Hubspot preferred) and sales analytics.
- Go-Getter Attitude: Self-starter with an entrepreneurial spirit who’s ready to hustle in a fast paced industry.
- Flexibility and Travel: Willingness to travel extensively both within Virginia and nationally, and to work evenings or weekends when needed.
- Physical Endurance: Ability to lift up to 40 pounds and remain on your feet for extended periods during events.
Perks of the Job:
- Competitive Compensation: Base salary with uncapped performance-based commissions.
- Comprehensive Benefits: Health, dental, 401K, and paid vacation.
- Exclusive Access: Enjoy award-winning wines and beers as part of your employee perks. Inspiring Environment: Work with a passionate, creative team in a supportive, collaborative atmosphere.
- Room to Grow: Opportunities for professional development and leadership in a fast-evolving brand.
Meet Your Recruiter
Dan Heltzel
Managing Partner
Dan spent 20 years serving our country, as an officer recruiter for the Navy, recruiting some of the most challenging and niche roles the country had to offer. He led a large team that made significant placements and was awarded top recruiter in the nation for three years in a row. While in the Navy, Dan earned his M.B.A., in Leadership.
After retiring from the Navy, he found a true passion for hospitality recruitment as he spent time working with high-volume restaurant groups in Washington, DC. Dan’s immediate success in the private sector leveraged his extensive training and the high expectations of the US Military. Dan combines his expertise in recruiting with his personal network in the restaurant industry and passion, leading The Talent Shop as our Managing Partner.
Dan is a Dad, Husband, avid tennis player, collector of bourbon, and is as comfortable in a fine restaurant as he is in a sports bar watching his favorite teams.